Modern Signage to Match Historic Architecture

When Shane Durnford was asked to design and fabricate a handcrafted sign for the Peel Heritage Complex (now called The Peel Art Gallery, Museum and Archives) fifteen years ago in Brampton Ontario, he did his research.  The sign was designed within the historical time period and form of the building’s architecture, resulting in a seamless and authentic design. Shane tells us how he used Precision Board HDU, a copper roof, Wiarton stone base and bronze and gilded lettering to create a brand new sign that looked like it had always been there.

historic

When the Peel Heritage Complex owners needed some signs to compliment their historic site, they approached Shane Durnford.  They were looking for three signs in total- a directional sign on the side 12 feet tall, a long sign on the lawn about 15 feet long and then some modern touches to the sign on the building itself.

Shane says, “I’m a sign specialist, as much as a sign maker. The visual fit and placement with surrounding environment greatly influence the effectiveness of the final product.”  He adds, “I tell clients they are hiring me for my expertise as well as supplying the product.”

“I followed a design process that follows a criteria developed from research and discovery,” says Durnford.  “I designed the bases and they were contracted out.  The signs themselves were created in the studio and then assembled on location,” he adds.

historic

He sketched the designs, redrew them in Adobe Illustrator then scaled them to full size and hand-crafted them out of PBLT-18 Precision Board HDU using traditional woodworking tools including a wood lathe (for the corner pillars ), bandsaw, table saw, and carving tools. There were no CNC machines used.  Everything was done by hand.

The base is limestone from the Niagara escarpment, a native stone that was traditionally used throughout Ontario in the 1800’s.

The roof is copper that was patina’d.  Shane says copper was a natural choice for this.  He then used pot lighting to light the sign up at night.

“The principal criteria was that the signs had to look like they had always been there,” he tells us.  “We had to match the architecture, the building and historic vernacular.”

historic

“They had a reader board originally, something very modern. It was a full disconnect from the historic setting and architecture, especially considering the site was a landmark in the area and they used it for period movies,” Shane says.  “I researched the history and time period so I could get inside of the thinking behind the architectural forms and materials used. This was the framework for the sign designs.”

Shane says he loves the challenge of creating new signs that authentically blend with historic buildings and their stories. 

“I look at everything- after all the research and information is gathered, I then tuck it away and go by feeling. It tends to design itself this way.”

Durnford says for projects like this, he’ll go back to the history of the building and research the time period and architecture.

“I want to understand why they did what they did and then that gets infused into your design. It’s creating a story. How it’s going to be used. It’s a nice blending of all of it, combined with the quality of materials used.”

Shane says too many signs these days are new interpretations of old pieces and they fall short- there’s no story. The very thing that gives it soul.

“Old buildings were intuitively designed using natural proportioning and patterns, You look at old buildings and you feel and connect on a visceral level,” he says.  “You look at a new building and it’s usually void of these values, and connection.”

Shane says, “I feel signs are all about story telling and intimate communication. They can bridge a strong connection not only to the subject they represent but to ourselves as well. A making for a very effective branding and marketing tool.”

It took Durnford about two to three months to make all the pieces, including the structure it was on and getting all the copper applied. To assemble it took a couple of days.

When the Peel Heritage Complex was renamed to The Peel Art Gallery, Museum and Archives, Shane was asked to come back and retrofit the signs in 2012.  You can see what they look like right now in the photos below.

Shane graduated from Toronto’s George Brown sign-writing program in 1981. With lettering quill in hand and a box of paint, he started from a humble shop in Creemore, Ontario and, within a few short years, had become a highly sought-after Sign crafter. As a Registered Graphic Designer, Shane quickly became known for not only his superb hand crafting skills but also for his novel image consulting and design services, across various mediums: logos, websites, promotional/advertising material, illustration, corporate branding, and showpiece signage. His unique brand is sensory storytelling thru maximum impact, multifaceted visual imagery.

Shane’s work and articles have appeared in international trade publications. National exposure in major Canadian magazines and television. His work, as well as articles, are well respected within the industry. He has hosted design workshops, participants from as far away as Australia. He is retained as key note speaker for branding strategies by municipalities.  Shane Durnford Studios can be found on a variety of platforms, including his new Instagram account.  For more information and other social platforms, check out his website.  Design & Carving workshops are being organized for Summer 2018, more information to come. Email Shane to receive more info and pricing when it becomes available.

Coastal Enterprises offers free samples of Precision Board HDU.  You can also sign up for our monthly blog roundup, which is jam-packed with helpful blogs on people like Shane doing creative and interesting things with Precision Board.  You can also give us a call with your questions at 800-845-0745.  We’d love to hear from you!

Branding your Building with Precision Board HDU

Coastal Enterprises, manufacturers of Precision Board HDU, is proud to announce a series of guest blogs written by Dan Sawatzky of Imagination Corporation, which will be posted on the Precision Board Blog each month. In this month’s entry, Dan Sawatzky tells us how he takes a page from Disney when it comes to visual branding.  He uses 30lb Precision Board HDU to incorporate branding elements into his clients’ buildings in creative and surprising ways.

branding

Branding is of critical importance to any company. There are plenty of ways to do it. We love to brand a building in effective ways which the owner may not even think of. We took our lesson from Disney, one of the very best companies in the world at creating visual branding. They incorporate a profile of Mickey’s head into many surprising places.

We are talking about incorporating various elements in the trim of a building. We have found that with some creative thinking, a branding element can be incorporated hundreds, or even thousands of times. It can be subtle or in the customer’s face depending on how it is done.

We did a MultiCam office some years ago and incorporated the letter ‘M’ more than 120 times through the trim. It was a subtle approach which worked well.  The corner blocks for the MultiCam office were routed from 1” thick PBLT-30 Precision Board HDU.  The wainscot panels were also routed from 30 lb Precision Board using Rapid Texture. We incorporated round letter panels to do the branding.

The next time we employed the technique was at the Fox and Hounds Pub. I designed a fox head which we routed into blocks of 30 lb Precision Board. These were used on every door and window in the building. It was an effective way to subtly reinforce the brand.  The corner blocks for the Fox and Hounds incorporated a fox head profile. The backgrounds were wood grained using a woodgrain bitmap.  Once painted, the Precision Board blocks looked just like the real wood they joined.

When it came time to build our own house we pulled out all the stops. We settled on a heart theme for the outside. Thousands of hearts were routed into the trim. More substantial hearts were routed into the corner and intersection blocks. Even the knees under the eaves got the treatment. Inside the house the theme was switched up to be butterflies, Janis’ favourite.

branding

Janis wanted hearts on the trim of our house. We incorporated many thousands into the wide trim and elsewhere on the house.

branding

Each piece of trim on the house was custom as each window and door was irregular in shape. I designed the windows in EnRoute and then used these same files as a base to design all of the window and trim components. Everything fit like a glove!

branding

Each exterior door got the same treatment with 8” wide trim. I created more than 200 routing files and cut many times that number of pieces. Each featured hearts to continue the theme we had picked.

branding

The structural posts holding up the porch roof were made from 6” x 6” steel. We welded a frame around these and then sculpted the woodgrain surface. We also incorporated a heart band around each post. These bands were made from 30 lb Precision Board.

branding

We also fabricated and installed 39 knees for under the soffits. Each of these double sided elements also got the heart treatment.

branding

The windows got the same treatment. Each window has a curved top which offered a special challenge.

branding

The 8” x 8” corner blocks featured a bright pink heart for extra bling.

branding

Inside the house we incorporated butterflies into the trim. They are a favourite of Janis.

branding

The corner blocks also feature butterflies, of course.

When our daughter Becke moved a modular home onto our property we routed up some trim pieces for the corner blocks on the skirting around the home.  Since Becke is into birding that theme was designed into the panels.  It’s subtle but adds a whole lot of detail to the project.  Once again the pieces were routed from 30 lb Precision Board.

branding

Now, with every project we offer this service to our customers. With Precision Board this kind of detail is easy and quick to make. It is a great way to use up all of those scraps you’ve been collecting too!  There is no end to the possible themes you could use for trim pieces.

Sawatzky’s Imagination Corporation is a small family company that specializes in the design and creation of dimensional signs and environments. They tackle projects of any size from small signs to entire theme parks. Their work has garnered numerous national and international awards.

Dan Sawatzky is best described as a creative force and visual storyteller extraordinaire. His art career spans almost fifty years of magic. Dan’s passion is to design and create imaginative places that take people from the normal world to a setting of delight and wonder.

Coastal Enterprises manufactures Precision Board HDU, a versatile, cost-effective and eco-friendly urethane sign material that is particularly effective for making professional-looking indoor and outdoor dimensional signs.  It is a closed-cell rigid substrate that does not rot, warp or crack.  You can request free samplesget a quote or sign up for periodic newsletters packed with helpful information.

 

Rebranding Tinted Image for 3D using Precision Board HDU

When Steve Kolacz with GrafiXhouse Design Studios did a rebranding for local paint protection company Tinted Image, he did it with an eye towards dimensionality. He wanted to create a 3D Precision Board HDU sign for the company as part of their logo redesign and branding package and he used stacking to create different layers of dimension for their new lobby sign.

3d

Tinted Image, just outside of Raleigh, North Carolina, specializes in paint protection, window tinting for automotive, flat glass, heavy equipment and marine.  So when the owner decided to rebrand, he wanted a new logo with a shield to convey the idea of protection for customers’ paint and tinting.  He also really wanted the sign to stand out.

“Once we create a logo the rest of the signage comes easily,” says Kolacz.  “Our rebranding included logo design, graphics for his store, vehicle signage, interior and exterior signage.  A good logo should translate well in all aspects of advertising.”

3d

Steve says, “the owner wanted his interior sign to be 3D, so we used 15 lb. Precision Board HDU to give it multiple layers and added dimension.”

“I like routing into the HDU along with adding additional layers of HDU,” he says.  “By stacking, pushing and pulling different pieces, you can give a sign different dimensions, which is particularly appealing for lobby signage,” he adds.

3d

Steve routed the HDU on his ShopBot after designing the sign using Flexi and Adobe Illustrator.  He hand shaped the feathered edges and added a 1” French cleat to the back.

The painting was done using Createx airbrush paint and 1 Shot lettering enamel.  He hand-painted the sign and airbrushed the fade across “TINTED”.  The lettering and background is all PBLT-15, with 1/2″ thick letters on the “TINTED” and “Image” parts of the sign.

The finished sign is 28″ by 53″ and the background is 1.5” thick.

“Once the owner of Tinted Images saw some of our displays he wanted to add halo lights to his routed sign,” Steve adds.  The back side of the sign was routed ¾” deep to make room for the lights and wires.  “It is exciting for me when a customer comes into our studio and sees our displays and sample signage and then they become a part of the design process. That creates a better end product for us both” said Kolacz.

“It didn’t take us long to do the 3D sign once we had the logo design complete,” Steve says.  “It took about 2 hours to rout the Precision Board and approximately 6 hours total from start to finish,” he added.

3d

GrafiXhouse Design Studios is located in North Carolina and is staffed by professional artists that have degrees in fine art and advertising.  They do everything from logo design, company branding and marketing to 3d signs, tradeshow props and banners.  We are very impressed with their work and highly recommend them.  Give them a call at (919) 329-5743 or visit their website.

Coastal Enterprises manufactures Precision Board HDU, a versatile, cost-effective and eco-friendly urethane sign material that is particularly effective for making professional-looking indoor and outdoor dimensional signs.  It is a closed-cell rigid substrate that does not rot, warp or crack.  You can request free samplesget a quote or sign up for periodic newsletters packed with helpful information.

Speeds and Feeds Used to Improve CNC Efficiency

Wondering about ways to improve your CNC efficiency while still getting clean cuts and reducing down time?  Use the following speeds and feeds settings from LMT Onsrud and also MultiCam as a starting point and play around with them until you get the right combination for the router bits you are using and also the CNC machine.

By varying the speeds and feeds and chip load settings, you can produce either chips or dust when routing Precision Board HDU.  Here’s some tips for maximizing routing time and saving wear and tear on your CNC machine.

speeds and feeds

Cutting tools play an important role when using a CNC router. The right cutting tool when combined with proper speeds and feeds can cut your machining down dramatically and increase the life span of your cutting tool.

Coastal Enterprises has partnered with LMT Onsrud, a cutting tool manufacturer, to provide the most up-to-date speeds and feeds information for routing Precision Board HDU.  Part of this partnership includes a database maintained and updated by LMT Onsrud to help choose the right cutting bit for the right material.

Why is it so important to set your router to certain speeds and feeds for each bit?

The proper cutting tool used with speeds and feeds information lets you achieve optimum chip load. Proper chip load allows the cutting tool to move in and out of the material quicker, leading to more efficient CNC machining.

You can optimize your chip load by setting the feed rate and cutter speed to yield the largest chip that produces the desired surface finish. Precision Board HDU is non-abrasive, which also prolongs tool life.

Here’s a useful formula from LMT Onsrud, manufacturer of router bits and cutting tools:

Chip Load = Feed rate/ RPM x # of flutes

To increase chip load:

Increase feed rate
Decrease RPM
Use a cutter with fewer flutes

To decrease chip load:

Decrease feed rate
Increase RPM
Use a cutter with more flutes

With a little experimentation you’ll become an expert at machining Precision Board. Proper cutter selection and machine setup will produce a smooth cut, leaving chips that fall to the ground and do not become airborne. And because we’ve added an anti-static agent to Precision Board, chips don’t cling to your work or your equipment.

Using optimal settings for your CNC router is also important.  That’s why we have also partnered with MultiCam, manufacturer of CNC routers, to provide another set of speeds and feeds settings for routing Precision Board HDU using their CNC machines.

CNC is an acronym for, “Computer Numerical Control.” Essentially, CNC machinery is a computer operated mechanism which precisely cuts or engraves complex shapes in HDU, metal, plastic, stone, wood, and a range of various medium types. In order to accurately cut or engrave a design, a programmer must map a numerical code through CAD (Computer-aided Design) and/or CAM (Computer-aided Manufacturing) software which is interpreted by the computer and used as a blueprint or tool path.

speeds and feeds

MultiCam used their APEX3R CNC Router to cut different shapes and patterns out of our Precision Board HDU. Settings varied depending on what density they were machining. You can see those specific settings below and in the videos on our YouTube Channel. MultiCam used their own router bits to cut the HDU material.  They used a 3/16” Ball Nose (Part # 95-00047-52-260B) and a 1/2” End mill (Part # 95-00047-63-790).

By experimenting with these different speeds and feeds settings, and using the chip load formula, it’s possible to produce chips or dust and determine the optimal settings to maximize your CNC efficiency.  Using a variety of tools and settings will also add life to your CNC machine and save wear and tear on your cutters.

You can view all of our speeds and feeds videos on our YouTube Channel under the “Routing / Machining” playlist.

LMT Onsrud is a premium cutting tool manufacturer servicing the metal working, composite, wood and plastics (HDU) industries.  Their tooling can be found within various industrial markets – aerospace, medical, composites, plastics, woods – and are used in making the products you use on a daily basis.

MultiCam is a global supplier of innovative CNC cutting solutions for industries ranging from sign making to digital finishing, sheet-metal to plate-steel processing, hardwoods to cabinet making, thermoform trimming to plastics fabrication, as well as a wide variety of aerospace and automotive applications.

Coastal Enterprises manufactures Precision Board HDU, a versatile, cost-effective and eco-friendly urethane material that is particularly effective for applications in signage, theming, modeling, aerospace, automotive, marine and industrial.  It is a closed-cell rigid substrate that does not rot, warp or crack.  You can request free samplesget a quote or sign up for periodic newsletters packed with helpful information.

Skallywag Bay Adventure Park – Another Sawatzky Masterpiece!

Coastal Enterprises, manufacturers of Precision Board HDU, is proud to announce a series of guest blogs written by Dan Sawatzky of Imagination Corporation, which will be posted on the Precision Board Blog each month. In this month’s entry, Dan Sawatzky tells us about the long journey from start to finish of the fantastical Skallywag Bay theme park, which his team built from top to bottom using a variety of materials, including PBLT-30 Precision Board HDU.

Skallywag Bay

We’ve been blessed with some amazing projects through the years. One of the most challenging and fun is now just wrapping up after five years of work. It actually began two years before that when a fellow from Trinidad came calling. He had been searching for many years for someone to build him a theme park on the most southerly Caribbean island. He looked over our projects, toured our shop and declared us to be the builders. But things don’t move quickly in the Caribbean for it is a laid back and beautiful place.

Skallywag Bay

In 2013 I did my first site visit and we began the planning. Over the next year that master plan was reworked many times as ideas changed. The site grew as did the scope of the project. After a dozen master plans everyone finally agreed. Skallywag Bay Adventure Park was ready to be started. It was now a 2.5 acre theme park. There would be an adventure golf, a train, climbing walls, bumper boats, a drop tower ride, swing ride and a small spinning roller coaster. There would also be a kid’s play park, picnic area and a concession. All would be themed to a pirate theme. But not ordinary pirates…

Imagine a place — a special place that isn’t anything like our world. It’s a place where imagination rules the day, where everyday concerns melt away and those who come here simply have fun with family and friends. This is a place where lifetime memories are created.

Everyone has heard the stories of pirates, the Kraken and other maritime legends. Are they true? Did it all really happen? We believe! But we know it didn’t happen quite like everyone thinks or remembers. It actually happened much differently…

Back in the day, a long, long time ago there were indeed swashbuckling pirates. While mere men might have crewed the lesser pirate vessels, the true pirates were a unique band of creatures called Gruffles. Neither human nor animal, the Gruffles lived in a secret hideaway called Skallywag Bay. When not out pillaging and gathering treasure they lived peaceably in their tropical paradise. They were the Robin Hood of pirates (with a twist of course) stealing gold from other pirates and keeping it for all for themselves! They were industrious folk, building their homes and other wonders from salvaged ships and locally found materials. They were ingenious inventors with mechanical minds, far ahead of
their time.

The legend of the Kraken was in fact founded on truth, but it was not based on a living beast as you may have heard. It’s origin is found in the Gruffle’s giant mechanical squid, crafted from forged metal and heavy wood timbers. The wooden pirate ships of old were no match for this fearsome, mechanical wonder. Few mariners survived to tell of this terror of the seas.

These legends live on to this very day. Rumour has it that bountiful treasure is buried in these parts.

This is the TRUE legend of Skallywag Bay.

I made seventeen trips to Trinidad in all, most for a duration of three or four days, plus two travel days. It took about twenty-one hours of travel one way. There were also more than five thousand emails and countless phone calls and Skype conferences to get everything right, It was very fun but also extremely challenging!

Skallywag Bay

Since we were building all of our features and signs in our shop and I would be making only occasional trips to Trinidad, we needed detailed drawings for the local contractors to build all of the infrastructure for the park. There were many pages of formal drawings. We regularly communicated with Skype calls, emails and by phone. Hundreds of quick drawings were done on the fly to make sure everyone understood what was required. This was the very first theme park on the Caribbean island of Trinidad.

Skallywag Bay

The concept art I drew for the things we would build in our shop was much simpler and much fewer in number for this is what we do every day.

Skallywag Bay

Many of the sign components for Skallywag Bay were routed from 30 lb Precision Board. We knew it would stand up to the harsh weather it would endure. Rather than our usual cold and ice we were concerned with heat, humidity and the salty sea blast.

Skallywag Bay

The sign details were hand sculpted using sculpting epoxy and then hand painted using acrylic paints.

Skallywag Bay

While we were building the signs with miniature replicas we were also building full size versions of the features for the park. They were built using fibreglass reinforced concrete over welded steel armatures. As we completed each piece we loaded them into shipping containers – eighteen in all. Each time we had three containers full we sent them on their way down the coast and through the Panama Canal to Trinidad. The trip took six – eight weeks.

We went through plenty of 30 lb Precision Board on this project for there were more than a hundred signs in all. Some, like the small ships for the signs, were routed in layers and then laminated together.

Skallywag Bay

Like our bigger pieces, the small ships were carefully detailed by hand and then painted using acrylic paints and glazes.

These signs were like many of the others and involved using a variety of materials including Precision Board and sculpted fibreglass reinforced concrete over a welded steel frame.

Skallywag Bay

 

We also built a full-sized version of the sailing ship for the project. It ‘floats’ in the bumper boat pool and mini golfers play over it as part of the fun.

The Skallywag Bay project was far too large for our team to do alone. We partnered with two rock work teams. One would do skull rock which was a climbing wall. The other team would do a variety of rock work through the park. To guide them we built a series of study models for them to use as a reference and guide. We used Precision Board HDU as a rough shape. The final detail was put on with a thin layer of sculpting epoxy.

Skallywag Bay

Each attraction got its own sign made from PBLT-30 Precision Board. We made the signs with multiple layers of Precision Board and laminated a steel structure inside for durability.

We routed the 30 lb Precision Board on our MultiCam and then laminated all of the pieces together. The fine detail was quicker and easier to sculpt by hand using sculpting epoxy.

Skallywag Bay

Each sign visually told the story of the truffles and Skallywag Bay. All with an over-the-top sense of humour, of course. This was a place to have fun after all!

The Treasure Quest sign points the way to the kid’s play park. It is mounted to a tree which is sculpted from fibreglass reinforced concrete. This sign, like most, features a character who ‘lives’ in the park. The parrot’s name is Parlay.

Skallywag Bay

We certainly stretched the bounds of tongue in cheek humour with many ridiculous visual puns. The keeper of Skull Rock, the climbing wall, is none other than Webster – a turtle like creature. He also happens to be great at climbing and is featured on the attraction sign.

Skallywag Bay

Our crew had a blast building and finishing the many signs. Here Angie is putting the finishing touches on the Bountiful Booty sign for the souvenir shop.

There were scores of smaller signs as well. All were dimensional and finished on all sides. Once routed and laminated with some steel they were welded into a larger assembly and then the ‘bamboo’ fibreglass reinforced concrete post was sculpted.

Skallywag Bay

We partnered with other vendors from around the world for this project. Three of the rides were made in Italy. I did up the concept design for the car bodies and we also did a physical prototype of the medallion that would be fastened to the side of each vehicle. The ride manufacturer then pulled a mold off of our sample and made many more. The prototype was routed from Precision Board, of course!

Skallywag Bay

One of the rides we did for the park was especially close to my heart, for I love trains. Pike is the mascot for this ride and his likeness is featured on the sign. Like most of the others, the sign is a combination of routed Precision Board, sculpted epoxy and hand sculpted fibreglass reinforced concrete.

We built the body for the train in our shop while the fully powered and functioning chassis was fabricated in California by a renowned park train builder there. To guide their efforts and show how it would all fit together we constructed two detailed models. One we kept for our permanent display. The other we sent to California.

Skallywag Bay

The Skallywag Bay Adventure Golf sign was one of the most complex and featured many components. All of the sign pieces were routed from Precision Board.

Each time we filled three containers we would call the trucks and bring in a giant crane. They would be lifted onto the trailer frames and then transported to the ports for the journey to Trinidad. As construction in Trinidad took much longer than we were used to (island time) the eighteen containers full of our features and many others from the other vendors as well sat for more than a year before we opened them to start taking out the features and setting them in their permanent homes. Everything made the 7000 mile journey in perfect shape.

Skallywag Bay is still not officially open… but I’m told it will happen soon… on island time, I’m sure.

Sawatzky’s Imagination Corporation is a small family company that specializes in the design and creation of dimensional signs and environments. They tackle projects of any size from small signs to entire theme parks. Their work has garnered numerous national and international awards.

Dan Sawatzky is best described as a creative force and visual storyteller extraordinaire. His art career spans almost fifty years of magic. Dan’s passion is to design and create imaginative places that take people from the normal world to a setting of delight and wonder.

Coastal Enterprises manufactures Precision Board HDU, a versatile, cost-effective and eco-friendly urethane sign material that is particularly effective for making professional-looking indoor and outdoor dimensional signs.  It is a closed-cell rigid substrate that does not rot, warp or crack.  You can request free samplesget a quote or sign up for periodic newsletters packed with helpful information.